WorldCard Mobile

Scan, store, simple!

WorldCard Mobile by Penpower Technology Ltd. Is an iOS application that does exactly what it says on the tin: “Business card reader & business card scanner.” In a nutshell, it quickly converts the contact information on a business card to an electronic contact that you can sync up and store in your iOS device, faster and more thoroughly than you could by doing it manually.
WorldCard Mobile
The iOS app walks you step-by-step through a fairly simple process: Take an image of either side of a business card, have the application parse the information on the business card (such as name, phone number, email address, picture, position, etc); quickly check over the results and make a few small corrections or add extra details to that contact, rinse and repeat. You can sync that contact information with your Google contacts or find them on Facebook, LinkedIn and Twitter as well. It can also recognize QR codes for people who choose to use them on their business cards.

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I used my business card to test the app – the only error was in the business name as it pulled it from our logo, which has a pleco fish behind it that ends at the “TING” characters in “CONSULTING.”
Developers at Penpower Technology Ltd. Employed a technology known as Optical Character Recognition (OCR) as the engine to drive their product. The name of the game is automation of data entry, and this is exactly the way to do it. It’s quite accurate, too –this product demo is quite realistic; once you have learned how to use the app (which the product demo video does a great job of explaining) after a few minutes of tinkering, you’ll be able to fly through business cards quite quickly.



The back of my business card has a QR code to facilitate exactly this process, and it works perfectly with WorldCard Mobile.
The app itself is $6.99 USD on the Apple app store, which is a bit steep for anything that might be considered casual use. This is a product designed for people who truly do exchange business cards on a regular basis and are looking for a way to make keeping track of the vast amount of contact information easy, mobile and in one place. If that is the case, this app will save you time and will pay for itself very easily.


About Josh Folland

Josh Folland is a technologist and marketing professional with a strong interest in video games and video game culture. His talents as a systems administrator are complimented by audio and video skills. He can strafe jump with the best of them and when he clicks on you, you're done for.

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